Transforming Retail Spaces with Visual Magic!

Chrome Brand Audits is a leading provider of comprehensive retail hygiene services in India, offering end-to-end solutions for visual merchandising, signage deployment, in-store VM, and retail fixture maintenance. With a team of highly skilled field executives and technicians, Chrome Brand Audits executes visual planogram adherence, POSM deployment, and fixture maintenance using cutting-edge technology and world-class data analysis and visualization tools developed in-house. Visual merchandising, or VM, is a strategic approach to presenting products in a retail environment to create an appealing and captivating shopping experience for customers. Chrome Brand Audits understands the nuances of visual merchandising, tailoring their services to different products and brands, with the ultimate goal of maximizing visibility in retail spaces. They employ advanced tools to collect data and ensure the accuracy and authenticity of on-the-ground activities. Chrome Brand Audits implements in-store VM and visual merchandising services through various methods that are essential to their effectiveness. This includes creating compelling displays, optimizing shelf space, arranging products in an attractive manner, and designing eye-catching signage to capture customers' attention.

Signage deployment : is a critical component of visual merchandising, serving as a visual navigator that provides information to customers about a store, office, or mall. Chrome Brand Audits offers a wide range of signage options, including ACP (Aluminum Composite Panel), Acrylic over ACP, Flex, Banner Media Signage, and more. They ensure strict adherence to quality standards and timely production and supply of signage across different locations in India, leveraging their expertise in managing the production and logistics process.

POP/POSM (Point of Purchase/Point of Sale Material) : production and logistics play a crucial role in successful in-store VM, and Chrome Brand Audits excels in delivering high-quality production of POSMs, such as standees, posters, danglers, stickers, and more, at competitive prices across India. They have reliable partners across the country who manage the supply chain of these POSMs, even to remote areas, within standard timeframes. One of the key highlights of Chrome Brand Audits services is our highly experienced teams, comprising employees in corporate offices and field executives working on the ground. CR has a pool of talented and skilled professionals who not only deliver the desired results but also provide consultation to clients as needed. Chrome Brand Audits also leverages best-in-industry technology, such as the 1channel, 1view app, which allows real-time tracking of field execution status for VM-related activities, enabling them to generate useful reports for proactive decision-making. Adhering to guidelines and maintaining quality are of paramount importance in the retail industry, as different brands have their unique guidelines to follow, in addition to basic hygiene standards. Chrome Brand Audits recognizes this and ensures that every field executive is guided and trained before actual execution on the ground. Our quality check executives rigorously cross-check and approve the quality of execution before data is shared with clients, ensuring strict adherence to brand guidelines and desired levels of execution.